The highly publicized partnership between Sterling Bank and Arsenal
Football Club has been formally sealed with the launch of the co-branded debit
cards for the use of millions of fans and card holders in Nigeria.
As part of Sterling Bank’s unique focus on satisfying the deepest needs
and passions of its customers, these co-branded debit cards, (available in VISA
and VERVE) are one of numerous benefits of the initial three-year partnership
between the bank and Arsenal Football Club. Continue...
Commenting during the event which held at The Emirates Stadium, London,
Yemi Adeola, the CEO of Sterling Bank Plc explained that “the initiative underscores
the Bank’s strategic retail market focus while Ivan Gazidis, the CEO of Arsenal
Football Club highlighted the rich history of the Club and ‘noted the deep
similarities in history and values between both organizations; promising that
“the Club will remain true to its founding ideals”.
With the formal launch now off the ground, Sterling Bank customers;
especially the Arsenal fans and holders of the Sterling-Arsenal co-branded
debit cards can now begin to enjoy
access to Club-related benefits and incentives to help them live their passions as
well as more value-added privilegessuch
as official merchandise and tickets to see the team in action at
Emirates Stadium, youth coaching clinic for coaches on the auspices of Sterling
Bank in Nigeria and lots more.
Sterling Bank Plc is a leading commercial bank in Nigeria and one of the
country’s fastest growing banks. Originally incorporated in 1960 as NAL Bank
(the country’s first investment banking franchise), it acquired the operations
of the erstwhile Equitorial Trust Bank in November 2011 in pursuit of its
growth and expansion plans. The bank currently operates out of 165 branches,
about 4,648 POS and 241 ATMs across the Nigeria.
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